In 2006 Douwe Egberts introduced 'Good Origin', a 100% certified sustainably produced coffee.

All players in this sector must work together in order to develop solutions, from the farmers to the coffee roasters.

Good Origin: fully traceable, right back to the plantations.

Uniquely, the origins of all Good Origin coffee can be traced right back to the plantation where it was grown. Using the Douwe Egberts Coffee Tracer and simply entering the unique tracking number on the packaging, the tracer will show you who produced your coffee, and from which region it originated. Our motto is: ‘Traceable from farm to cup’.

With Douwe Egberts Good Origin, you can be sure your coffee was produced sustainably, and know exactly where it came from!

Contact Us to find out more about Sustainable Coffee